Hire classic, vintage and iconic guitars - electrics, basses, acoustics - plus legendary effects pedals and amps.
"God's Own" because the guitars, amps and pedals you can hire have been owned or made famous by some of the most iconic guitarists and songwriters of the past 50 years. Better than "God's Own" because you get to use and play that gear, just by hiring. This is your way to enjoy a range of iconic guitars, without breaking the bank or tying yourself to a single guitar.
Whatever your reason or need, there's a guitar, amp or pedal for you:
Personal practice
Try-before-you-buy
Band practice
Home and studio recording
Live performance
Film and video shoots
Photo shoots
Film and theatre productions
Themed events and parties
Marriage proposals and weddings
And more . . .
In the end, it's really down to your needs and imagination. My promise to you is a high quality, end-to-end hire experience, with some of the most iconic guitars and gear in the world.
Hirers Of The Month: A Branch, A Rose, And A Bird
Less cryptically, and more enchantingly US singer/songwriters Michelle Branch and Anjela Rose. Both in London within a week of each other, even spending some time together during their stay. And without knowing it at the time, both falling under the spell of this 2006 Gibson Hummingbird, as each got to play it, one after the other. It shall from now on come with a health warning: SERIOUS RISK OF FALLING IN LOVE. It's that good ;-).
Anjela was visiting the UK for the first time, taking in all the sights and sounds of London. Inspired to write new material based on her experiences, she sought out a guitar to help her put those experiences to song. The Hummingbird ticked all the boxes, from looks to tone to playability, and became Anjela's go-to companion for her long weekend here. She loved it. I didn't have to go so far as to tear it from her hands when I went to collect it, but I certainly respected the need for a long and heartfelt goodbye.
And a goodbye it had to be, because the guitar was already booked for its next outing, as Grammy-award-winning Michelle Branch played a secret gig at The Devonshire in Soho. Over in London just a few weeks after the release of reimagined The Game Of Love in collaboration with New Radicals frontman Gregg Alexander - who also joined her on stage for an unplugged live version of the song. It was such a secret gig that I had no idea who was going to be playing the Hummingbird until after the event. So, many thanks to technical manager Dara for the hire, to Michelle herself for posting the pics, and to Anjela for joining up the dots. Now it's just a question of seeing who will next come under this bird's spell . . . You have been warned!
What's New
A monthly top three of latest hires, new additions, guitar demos, and anything else that comes to mind. Click the image to see more about each, or hit Hire A Guitar, Hire An Amp or Hire A Pedal to see everything on offer!
Lorenzo Bissi
Barren Sea
1992 Fender Telecaster
Hats off to Netherlands band Barren Sea on their UK debut tour. 7 days, 5 cities, 7 shows, from Sheffield to London, with Leeds, Bristol and Brighton in between. More than most of us see in a month!
Guitarist Lorenzo hired the 1992 Fender Telecaster for the tour - then decided it was so nice it might not stand the ravages of his dynamic stage act. So he bought a red Tele in Sheffield. Who'd have thought?
Fortunately, he did get to play the Lake Placid Blue Tele at the band's London gig at The Old Dispensary on 29 August 2026. Got to say, it looks a lot better than that red Tele, also in the photo. And glad to say, when he finally got to play it, he absolutely loved it!
Freeways
A Trio of Classic Rock Guitars
Cosmic Vibrations Festival
Canadian hard rock and NWOBHM (IYKYK) Freeways, raising the roof on their UK debut. Showing true dedication to the Gods of Rock in the process - flying in on a Friday, smashing it in Sheffield at Cosmic Vibrations Festival on a Saturday, motoring down to play The Black Heart in Camden on a Sunday, and back to Canada on a Monday. RnFnR!!!
No surprises they wanted to hire their gear rather than bring their own. And hire they did - an absolutely classic line-up: a 1989 Gibson 62 Reissue SG for Jacob, a 1996 Gibson Les Paul 1960 Classic Goldtop for Dom, and a 1972 Fender Precision for Amarjot. The man said, "Let there be rock" - and clearly there was!
Photo credit: IG whataracketradio
1998 Landola J-8012
Guitar Restoration Project
Delighted seller, delighted buyer
Back in the summer, a friend of mine asked if I could tidy up his daughter's 12-string guitar and sell it to help fund her next guitar - a solid-body electric. I said yes without hesitation. We were drinking at the time - and there's a lesson. Not quite the expected clean and restring . . . a jammed truss rod, a loudly popping end-pin jack socket, a cabling rattling inside the body, a deteriorating battery compartment, and a gold foil logo loosing its letters.
Three months, some new tools and parts and one new logo later (with huge thanks to Erkki, owner of Landola Guitars, for sending a replacement through), I'm happy to say it's now with its delighted new owner, and my friend's daughter has a solid-body of their dreams on its way for her birthday in November . .
Plays like a dream now, and almost made me think twice about selling it on. Nearly, but not quite. Sometimes, it's better to keep hold of the lessons, and not the thing that forced you to learn them in the first place ;-).
